Value-driven paid search optimization
We understand that our success depends on getting results for you, and that ROI is the best measure of success in paid search marketing. That’s why we focus on building ROI every day by analyzing real data and creating campaigns that convert. This includes:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
Skyrocket Your Google Ads Campaign
How our paid search marketing service can help grow your revenue
Combining search engine marketing with conversion rate optimization (CRO)
The key to a successful SEM campaign is more than just getting your website to show up on Google. Other SEM agencies in India may simply set up your ads to appear on Google and leave it at that. These campaigns are unlikely to perform at their optimal level.
To achieve optimal SEM results, you need to get as many people as possible to call or contact you after they click on your ad and land on your website. For example, if your current SEM ads are getting a 2% conversion rate on your landing page, that means that out of 100 people who visit your page, only 2 people will contact you.
Real certified Google Ads professionals
Our certified Google Ads / SEM specialists, with at least three years of local experience managing SEM campaigns, will help you create the perfect combination of strategy and execution to achieve your goals.
what you get
What is included in our paid search marketing services?
When you partner with Themarketingboy, you’ll get access to all of our paid SEM services. These services are designed to optimize every aspect of your paid advertising, including:
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PPC audit services
As one of our first steps, we’ll give you a free PPC audit. We’ll evaluate every important part of your current PPC campaign and put together a report on what’s working and what’s not. The report will break down every aspect of your PPC strategy and identify areas for improvement. We’ll also offer recommendations on how to improve them. In fact, if your business has over four employees and spends more than $1000 per month on PPC, you qualify for a free PPC audit! Just get in touch with us to get started.
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Remarketing services
At Themarketingboy, we help you harness the full power of remarketing, especially through Google Ads. With Google Ads, you can track traffic to specific pages on your website and show targeted ads to those users who have visited those pages. Our team helps you set up the necessary tracking mechanisms and create engaging remarketing ads that capture the attention and interest of your target audience.
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Geofencing ad services
Themarketingboy helps you harness the power of geofencing to optimize your ad campaigns for maximum impact. Our team of experts helps you identify the ideal geofences for your business and integrate them seamlessly into your Google Ads strategy. We then help you set up geofences that align with your goals, reaching the right people at the right time and maximizing the efficiency of your advertising spend.
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Conversion Tracking
Conversion tracking is important because it allows businesses to see how their marketing efforts are performing and to make informed decisions about how to improve their campaigns. For example, a business can use conversion tracking to see which keywords are driving the most conversions, which landing pages are converting the best, and which email campaigns are generating the most leads. Conversion tracking is a powerful tool that can help businesses to improve their marketing results and to increase their bottom line.
Creating Success
We are providing you with everything that you need to succeed at search engine marketing.
Managed AdWords Accounts
We take care of everything from campaign setup to ongoing management, so you can focus on running your business.
Google Ads Optimisation
We continually monitor your campaigns and make adjustments to ensure that you're getting the most out of your budget.
Google Ads Setup Services
We help you create and launch effective Google Ads campaigns, tailored to your specific needs and budget.
Display Advertising Design
We design eye-catching and engaging display ads that will get your brand noticed.
Product Listing Ads (PLA)
We help you create and manage Product Listing Ads (PLAs) to promote your products on Google Shopping.
eCommerce Google Ads
We help you create and manage Google Ads campaigns specifically designed for eCommerce businesses.
YouTube Advertising
We help you create and manage YouTube ads to reach your target audience on the world's largest video platform.
Campaign & Landing Page Auditing
We review your Google Ads campaigns and landing pages to identify areas for improvement.
“Themarketingboy PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
We Work With These Google Campaign
Search campaigns
Display campaigns
Video campaigns
Shopping campaigns
App campaigns
Local campaigns
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search can indeed be a valuable addition to your marketing strategy for several reasons: Audience Research, Precise Targeting, Quick Results, Bottom-of-the-Funnel Leads, Supplementing Organic Search Results. By leveraging the advantages of paid search, businesses can effectively target their audience, generate qualified leads, achieve faster results, and enhance their overall online visibility and conversion rates.
